FAQ: Why should I use a unique hashtag?
Every time you create a new campaign for Instagram, Facebook, or Twitter, a required step is to create a unique hashtag. A unique hashtag helps Wooly track and report post engagement.
To ensure Wooly can accurately track your campaign the hashtag must meet a couple requirements:
- Cannot be a hashtag that was used on previous campaigns
- Must be included once on every campaign post and story
Note: Wooly only requires one hashtag to track. A campaign manager can add and require additional hashtags.